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CLO Virtual Fashion Unveils 3D Virtual Fitting Solution at CES 2019 in Partnership with LG

CLO Virtual Fashion Unveils 3D Virtual Fitting Solution at CES 2019 in Partnership with LG 

CLO showcases the future of online shopping through 'AR Smart Mirror', using CLO's virtual fitting solution BeneFit-by-CLO 


NEW YORK, NY (January 24, 2019) - CLO Virtual Fashion, a 3D garment simulation technology powerhouse and the developer of 3D design software CLO and Marvelous Designer, unveiled at CES 2019 'AR Smart Mirror' that enables consumers to virtually try on clothing without getting undressed. 


CES 2019, the world's largest trade show for consumer technology, took place on January 8-11, in Las Vegas, inviting more than 4,500 companies from 150 countries. 


'AR Smart Mirror' made its debut at LG's sprawling booth built with the theme 'Innovation for a Better Life.' Throughout the three-day exhibition, LG booth was bustling with attendees and visitors trying out the new virtual fitting solution. 




AR Smart Mirror integrates CLO Virtual Fashion's 3D avatar creation and virtual fitting API 'BeneFit-by-CLO' with LG's touch screen signage and automatic body scanning technology using 3D camera. Consumers can now have their body scanned automatically, and virtually try on clothing on the Smart Mirror interface without getting undressed. Once the consumer's body data is extracted from body scanning, a customized avatar is created in real-time by AI. Based on the body data of the user's avatar, AR Smart Mirror then recommends the right sizing for clothes created in 3D, and users can accurately check fit by looking at the fit maps in real time. AR Smart Mirror's offerings not just ends with size and fit suggestions; users can seamlessly move on to purchasing the clothes online directly on AR Smart Mirror. 





"With collaboration with partner companies, we will make a new platform which will change the online/offline fashion retail paradigm with LG's body scanning and augmented reality technologies." said Cho Taeg-il, head of LG's Convergence Center. 


Sean Jeon, CTO of BeneFit-By-CLO commented, "We are honored to partner with LG in introducing AR Smart Mirror to the world for the first time at CES 2019, the global stage for innovation in IT/Consumer Electronics. As the world's leading company in 3D garment simulation, CLO Virtual Fashion will continue to innovate, leading the field of fashion tech." 


CLO Virtual Fashion

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